Marchitect.Pro Certification
Advanced Marketing Certification Program for professionals who want the skills and confidence to successfully lead a company to growth and scale.
Opened my eyes to the power of new and alternative marketing methodologies that I wasn’t aware of prior....
approach to business?
Methodical, dedicated, and with deep conviction.
I recommend other entrepreneurs contact Russell if they could use help – especially those with Internet businesses or broader businesses that design out of the box thinking about marketing, demographics, and strategies.
I would totally recommend Russell if you're looking for help with your business...
I have known Russell for about 5 years. In that time I have had the pleasure of working with him -- he has helped me to hone down my audience and who are my ideal customers.
It was a great experience. Russel is committed to the outcomes and very knowledgeable about all areas of business which is so helpful when trying to see the big picture.
Russell is super sharp, attentive, and easy going. In addition to shoring up the fundamentals, Russell is looking to push into new areas and go where the puck is going... not where it has been. I would totally recommend Russell if you're looking for help with your business.
I could cut my time and energy investment by more than 90% to achieve the same results...
As I launch my second company, I met with Russell to get help with marketing.
I had what I thought was a tight marketing plan that I planned to execute over the coming four months.
But within my first one hour meeting with Russell, he helped me to see that I could cut my time and energy investment by more than 90% to achieve the same results by simply approaching my marketing challenge more intelligently (which included thinking differently about my digital and conversion strategy).
The most is being more strategic in how I make money and how much I charge.
[After working with Russell] now I have a really good strategy for it [marketing]. I am really focused on it and I know what to do. The most is being more strategic in how I make money and how much I charge.
I learned all of the tools needed to begin thinking through and executing on these basic tactics with guidance and support.
Before working with Russell, I had very limited knowledge in an integrated strategy and approach for sales and marketing. I came to the table with a creative mindset, but lacked the tools and knowledge behind initiatives such as landing pages, inbound lead generation and the fundamentals of good copywriting (specifically headlines).
During my time with Russell, I learned all of the tools needed to begin thinking through and executing on these basic tactics with guidance and support. This broadened my perspective into the fundamental skills needed to bring on a team member responsible for these initiatives. I would have made a HUGE mistake in hiring for either a sales or marketing position before having a basic understanding of marketing, or sales process in place to set this team member up for success.
Now, when I'm ready to eventually take a step back, I will know exactly how to give direction to an Account Executive with a thorough and well formulated process for outbound lead generation and relationship building.
I would highly recommend Russell to any new or seasoned entrepreneurs alike...
Russell has been a mentor of mine for a few years now.
He has a wealth of entrepreneurial knowledge and personal experience that has helped me to grow immensely over these last two years.
We have been formally working together for the past two years, but I have known Russell for about six years now. He has always been a great resource, connector, and person.
Russell has helped guide me through a few challenges as my company has grown, most recently he helped me navigate a potential merger I was exploring.
